Massive digital infrastructure improvements in Myanmar (think 4G) and the rapid growth of smartphone ownership have opened up the possibility for digital leapfrogging in many sectors – like mobile money, media, e-commerce or education. Yet, we see that digital literacy may still be an issue for the majority of people to fully embrace and use digital services. This half day conference will take a closer look at the state of different sectors within the digital industry to share experiences, challenges and consequences relevant for marketing, brand communication and financial inclusion – to mention a few.
As we know, for most Myanmar people Facebook represents THE internet. Myanmar Survey Research's (MSR) nation-wide study gives insights into how deep the digital engagement (beyond Facebook) really is. The data shows potential opportunities and barriers for your social and digital media strategy and any app-based services.
Members: 10 USD // 14,000 MMK
Non-Members: 35 USD // 48,000 MMK
10 USD or 14,000 MMK
35 USD or 48,000 MMK